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KRÈME CHATS WITH BRANDS: WISHTREND

February 21, 2019


How did the Klairs brand begin? What is your philosophy behind the brand.
Klairs was born in 2009 from a desire to bring skincare back to its simple roots. But, the real story started in 2010, when young entrepreneur and now current Klairs CEO, Ryan Soungho Park founded Wishcompany- a Korean cosmetic distribution and marketing company. Personally testing and curating the best of korean beauty himself, Park saw the beauty market become a war zone of increasingly complex products. Rather than listening to the basic needs of the skin and their customers, cosmetic companies were racy to become eye-catchy and trend-savvy. This is when Park discovered Klairs. The mild but effective products were gentle enough for his sensitive skin and perfect for those with sensitive skin similar to him. After being irrevocably drawn to the brand, Park brought Klairs to the public.

Klairs cosmetics is dedicated to bringing the highest quality skincare products for all skin types, particularly for sensitive skin. It is a brand that consists of simple and only the most necessary ingredients, meaning it is free of colorants, alcohol, parabens, and artificial fragrances. We at Klairs believe not only in creating each product with the utmost care, making it cruelty free, without harsh filler ingredients, and sold at a reasonable price. Klairs is simple, but enough.

What is the distinction between the brands Klairs and ByWishtrend
Klairs is known for being a gentle yet an effective skincare brand, and ByWishtrend products are known for targeting specific skincare needs such as brightening, exfoliating with a higher concentration of active ingredients than Klairs.

The ByWishtrend pure vitamin C21.5 and the Klairs vitamin C serum are really popular, what is behind the popularity
Both gain its popularity due to the effective results it brings upon usage. The ingredients are simple and each caters to different skin type.

You recommend using the ByWishtrend vitamin C serum with the natural vitamin C21.5 sheet mask, what makes the combination effective.
The combination of vitamins in both products enhance the effectiveness of each other without needing to worry on over using vitamin c in the same routine; as the mask has been designed to complement ByWishtrend C21.5 Serum.

Does the sheet mask contain vitamin C, if yes what percentage?
BY WISHTREND Natural Vitamin 21.5Enhancing Sheet Mask contains 11% vitamin C & 10.5% vitamin E

The brand recommends the vitamin C drop and other exfoliators should be used on different days, why is this the recommendations
To prevent over-exfoliation. Vitamin C is acidic and it contains exfoliating properties.

On application it has an oily feel, does it contain any type of oil.
The Klairs Vitamin Drop does not contain any oils. All ingredients of the Vitamin Drop serum are water-soluble, making them breathable on the skin and pores!

How should ByWishtrend vitamin C serum be stored and how long after opening should it be used
BY WISHTREND Pure Vitamin C21.5 Advanced Serum should be stored in the refrigerator and it is recommended to be used 6 months after opening (if refrigerated); use immediately upon opening.

As mentioned earlier the pure vitamin C serum is compatible with the sheet mask;  you launched the freshly juiced vitamin E serum mask, can you tell us the benefits especially to skin of colour ?
The Freshly Juiced Vitamin E mask is a very versatile product that suits for people with various skin types, even for skin of colour. This product has been reviewed as providing an instant brightening effect in just one night and it is moisturizing with an antioxidant power.

How often should the mask be used especially when treating hyperpigmentation.
The [KLAIRS] Freshly Juiced Vitamin E Mask is versatile, it can be used as a daily moisturizer or as a sleeping pack for that extra care. For treating hyperpigmentation, we recommend to use it frequently with [KLAIRS] Freshly Juiced Vitamin Drop.

The active ingredient in the Klairs midnight blue youth activating serum are peptides Egf and bFGF ,what are the benefits to the skin:
EGF (sh-Oligopeptide-1) and bFGF (sh-Polypeptide-1), both ingredients are key factors that keep the outer and inner parts of the skin firm and smooth and are crucial in the skin’s elasticity, gloss, and skin tone.

What is the key ingredient in your holy grail toner and what are the benefits to the skin.
The [KLAIRS] Supple Preparation Facial Toner contains some key ingredients. Key ingredients like Phyto-Oligo which helps to thoroughly moisturize the skin and to help resolve skin dryness. Wheat amino acids help reduce inflammation in the skin and provide deep hydration.

 

Thank you  WISTREND for chatting with us. We look forward to future conversations. Please if you have any questions about anything WISHTREND or Klairs please do not hesitate to email us. We will try our best to answer any questions.

Please check out our online store for all our curated WISTREND skincare offerings. 

Have a blessed weekend.  

PLEASE DO NOT USE INFORMATION WITHOUT PERMISSION. 

 




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